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Change Is Good… You Go First (Executive Edition) presents the same great content as the original in an easy-reading format with black and white text internals and a jacketed Hard Cover. A corporate-friendly update from the standard Simple Truths format, our executive edition is a must-have for any business collection! In this compact read, Mac Anderson and Tom Feltenstein take you through each step of change – from the realization that change is a good thing, to implementing that change in every department and across all channels. You may not have a choice about change, but you can choose how you and your team react to it.
Change Is Good... You Go First provides the motivation you and your team need to embrace change. The book includes 21 ways to inspire change and objectives to help your team achieve its goals. Learn 6 of the 21 ways you can inspire change. Want to take your success up a notch? Try 212° The Extra Degree!