Good ideas don't just happen. They depend on people who are open to making them happen, people who are eager to explore new paths and have a burning desire to learn new things. Jordan Ayan, an expert on creativity, says in his book "Ignite Your Creative Spark" that new ideas have roots in your creative soul, and a four-step process will help you bring them to life.
The four steps are:
- Preparation- You gather information and resources to fully understand a problem or opportunity.
- Incubation- You take no conscious action toward solving your problem; instead you just let your subconscious mind play with the information.
- Illumination- You experience the "Aha" moment, probably when you are least expecting it.
- Implementation- You do...or you don't. This is where most people fall off the creative train. I heard John Maxwell once say, "Lots of folks have great ideas in the shower, but they seem to lose them when they dry off." Don't be one of those people. Use persistence and passion to bring your ideas to life.
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