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Exclusive Interview with John Blumberg

June 12, 2009

Today I have a special entry for you. John Blumberg, author of Good to the Core, heard that we restarted our blog. So, in order to end our "values" week with a bang, John has agreed to record a special interview for you! Check out this exclusive interview with John, just for our Simple Truths fans.

Tell me what you thought! Share your ideas and experiences as a comment.

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Good News for Simple Truths!

June 11, 2009

I am very excited to say that Simple Truths now has an entry on two major News wires. Here are the links for you to see the press releases:

PR Newswire

Pitch Engine

What does this mean for you as a blog subscriber? It means that I will create a "News" tab, so you can stay up to date with all of the current events of Simple Truths. Thank you, and have an inspired day!

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Mac's Journal: Banking Crisis? Or Values Crisis?

June 10, 2009

"Just as your car runs more smoothly and requires less energy to go faster and farther when the wheels are in perfect alignment, you perform better when your thoughts, feelings, emotions, goals, and values are in balance." -Brian Tracy

Hundreds of billions of taxpayer dollars now flow to the banks that need bailouts. Not only does this put a strain on an already stressed economy, but banks are more reluctant to loan out money, interest rates are going up, and jobs are at stake. I am sure that you are feeling it, since it has hit everyone from the top to the bottom. It seems that we are stuck in a Catch-22, where no decision looks like a good one.

Blame for the bank crisis has been thrown around in media like ball in a childrens' game of Hot Potato. Rather than look at who got us into this mess, I prefer to look at how something of this magnitude has happened, and how to avoid something like that from happening in our own lives. After all, John Blumberg, author of Good to the Core: Building Value with Values said, "We don't go running away from our values. We go drifting away, and one day wake up in a place we never meant to be, drifting in a direction we would have never chosen."

That quote really does describe how we tend to get off center from our goals and values. No one wakes up saying, "I think I will do my part to cause my bank to fail." Instead, small decisions every day make the difference between staying the course and drifting away. I can think of someone who stayed the course.

Vince Lombardi, coach of the Green Bay Packers, led a team of true champions. In his first year, the team went from 1-10-1 in 1958 to 7-5 in 1959, and for the next eight years they won five NFL championships and Super Bowls I and II. His winning philosophy was simple, summarized in a short speech he gave called "What it Takes to be Number One". He chose to end his speech with, "The object is to win fairly, squarely, by the rule-but to win." Lombardi did not believe in hidden meanings, dealing in the shadows, or backstabbing. He did believe that the ends justified the means, values and morality stood together, and that no self interest is worth your reputation. To Lombardi, winning and fairness were not mutually exclusive, but depended on one another for a victory to be a true victory.

I also remember the example of Tylenol. In 1982, the company ran into a crisis. An unknown suspect slipped a lethal dose of cyanide into a few bottles, killing seven people. Tylenol made a landmark decision, pulling every bottle from every shelf in America. The loss exceeded $100 million. Could Tylenol have done less than what they did? Certainly so, but the mission that drove the company compelled the leaders to make a hard decision. The result was Tylenol regained credibility and became the top drug company in America. The Chinese word for "crisis" has two parts: "danger" and "opportunity". If you are driven by values, a crisis can turn into opportunity.

So, how have you turned crisis into opportunity? Share your story, leave a comment!

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Bailouts Don't Prevent Future Fallouts, Values Do.

June 9, 2009

From our very own author of Good to the Core, I am happy to share with you a blog post from John Blumberg. If you saw his video we posted, you will recognize the idea of the "Mental Front Porch", if not then the video is available below or on The Front Porch Blog. So, sit back and read another installment during our Values Week here at the Simple Truths Blog:

It was a moment of raw honesty. A confession of sorts … yet delivered with the hope of a fresh new beginning. I had just finished speaking on my new book GOOD to the CORE. It was a great group and, as always, I enjoyed meeting so many of the participants who took the time to visit afterwards. He was one of the last to come up to the front. In fact, I was already packing-up my materials. But he quickly had my attention!
Tim introduced himself and then precisely dived into what he wanted to share with me. "I really enjoyed your presentation … you know, about core values. It makes a lot of sense to me … especially the part about most people not truly knowing the core values of their own company." That's when he switched into confession mode. "Do you know that the seven core values of our company are actually written on the back of our name badge? I wear that name badge everyday and I couldn't tell you those seven values." He didn't seem remorseful about it. He couldn't change the past. He seemed inspired to make the future different. In fact, he didn't even need to say what he was going to do on Monday morning when he ever-so-routinely clipped on his badge. I knew he was going to carefully read the list of organizational values on the back of the badge.
In not knowing the seven values listed on the back of his nametag, I knew Tim was simply having a bad case of normal. And I knew come Monday morning things would be anything but normal. Tim was in the process of taking the first step in helping his organization become more valuable. He had realized the potential of building values with values. Tim was in learning mode, but I knew he would soon be in a leading mode. He would move from learning to embracing … and from embracing to holding himself accountable. Then, ultimately, Tim would develop the courage to hold others accountable.
He had the weekend to think about it and he knew he needed the time. I could tell, because I could sense he had been truly listening throughout the morning. Tim knew those seven values would simply remain words on a name badge if he didn't first do some personal homework. He knew it wasn't only the seven corporate values on the back of his name badge that were a mystery to him … he knew the values within his own core had become vaguely familiar at best. Tim knew he first needed to rediscover the values on the back of his heart before he would be able to live and bring meaning to the values on the back of his badge. It was the link between the two that would ultimately determine the potential of his professional contributions, not only to his company, (and I know this sounds far-fetched) but to the world.
There is no question that living a meaningful set of core values takes a commitment. Things that cost you demand commitment … otherwise they are easily abandoned when there is a price to pay. If I am certain about anything, it is that values will cost you in the short term. But not having them will ultimately kill you in the long term.
I deeply feared, in the early months of 2002, we had not learned anything from the profound events of those recent months. September 11th. Enron, Worldcom or the related implosion of Arthur Andersen. Genuine transformation just didn't seem to be on the horizon. Regulations maybe … and just a desire to get back to normal!
Seven years later … I wonder. I wonder if we think we can strategize our way out of current conditions. We certainly seem to think we can buy our way out. Yet …
Bailouts don't prevent future fallouts. Values do.
We may very well need funding and formulas to help, but they will only ignite the next economic disaster if we aren't willing to rebuild our core … day-in and day-out. I deeply believe we are called to be good to the core … and ultimately it is there, and only there, that we will find the real recovery we long for!

Thanks again for reading our blog, I hope that you have found it truly inspirational. Have something to share as a response? Please do, and let's share our insights about values in the often confusing world in which we live.

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Do the Right Thing

June 7, 2009

This week I would like to devote some posts to honesty and integrity. It is such a difficult thing to do-choosing to do the right thing- when the consequence could be hurtful.

To kick off this series, I would like to share with you a video of Aaron Feuerstein's company, Malden Mills, creator of the Polartek fabric:

I think we can learn much from Aaron Feuerstein's example. What are some times that you have had to make a decision that was the right one but caused you painful consequences?

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