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212 Service

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The Story

Includes free DVD! Discussion guide available below. Discover how you can transform your company’s service with the 212 philosophy. This book is a must-read for every business!

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Product Details:
110 pages 6.5 x 6.5 inches Downloadable 3 mins

About this Book

At 211º, water is hot. At 212º, it boils. And with boiling water comes steam. And steam can power a locomotive. The one extra degree makes the difference. This simple analogy reflects the ultimate definition of excellence. The one extra degree of effort, in business and life, can separate the good from the great.

In 212º Service, Mac Anderson covers the ten rules for creating a top notch service culture that any type and any size business can employ to take their service culture to the extra degree. Written with real life examples, this book will have your team excited and coming up with their own ideas to make your service culture the best it can be. This is a great way to kick off your meeting or new hire training followed by each employee reading and discussing this engaging book.

Featured Video


212º Service
The 10 Rules for a Service Culture

212º Service is not only about your customers…it’s also about serving each other! Let one extra degree revolutionize your service.

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Downloadable Discussion Guide:


Free Discussion Guide Available

Are you using 212º Service as part of your next training event or team meeting? Our free leader’s discussion guide is the perfect companion to the book and movie, and will help you get the most of your event. Included are discussion points and questions that will help your team focus on:

  • Creating a common definition of 212º Service and a great service culture
  • Understanding key concepts such as becoming a servant leader
  • Defining a company vision that will engage the hearts and minds to deliver exceptional service
  • And more...
Download Discussion Guide

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About the Author

Mac Anderson - Inspirational Books

MAC ANDERSON is the founder of Simple Truths and Successories, Inc., the leader in designing and marketing products for motivation and recognition. These companies, however, are not the first success stories for Mac. He was also the founder and CEO of McCord Travel, the largest travel company in the Midwest, and part owner/VP of sales and marketing for Orval Kent Food Company, the country’s largest manufacturer of prepared salads.

His accomplishments in these unrelated industries provide some insight into his passion and leadership skills. He also brings the same passion to his speaking where he speaks to many corporate audiences on a variety of topics, including leadership, motivation, and team building. Mac has authored or co-authored twenty-two books that have sold over three million copies. His titles include: Change is Good…You Go First, Charging the Human Battery, Customer Love, Finding Joy, Habits Die Hard, Leadership Quotes, Learning to Dance in the Rain, 212º: The Extra Degree, 212º Service, 212º Leadership, Motivational Quotes, One Choice, The Best of Success, The Nature of Success, The Power of Attitude, The Power of Kindness, The Essence of Leadership, The Road to Happiness, The Dash, Things That Grab Your Heart and Won’t Let Go, To a Child, Love is Spelled T-I-M-E, You Can’t Send a Duck to Eagle School, What’s the Big Idea?

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Shipping Details

We currently ship to all 50 U.S. states, Canada, and other international locations. For U.S. orders, we currently ship via the United States Postal Service (USPS) for orders containing 5 books or less. Orders of 5 or more books are shipped via United Parcel Service (UPS).

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