My Cart

0 item(s)$0.00
You have no items in your shopping cart.


More Views

“A…universal application for personal and professional relationships.”–Thomas Morgan


As low as: $11.00

Ships worldwide

View Shipping Details
Quantity Discounts 2-10 11-25 26-100 101+
Price Per Unit $14.00 $13.00 $12.00 $11.00

Contact us for special corporate discounts at 1-800-900-3427 ext. 247 or by email.

Contact us for special corporate discounts at 1-800-900-3427 ext. 247 or by email.

product description

When all is said and done, much of life’s satisfaction comes down to the quality of our relationships. Think of all the applications in your life for good people skills.

What you’ll learn in this book can make your marriage better and greatly improve your relationships with family members, coworkers, your boss and even your friends. And since most of our satisfaction in life comes from meaningful relationships, this may be the most important book you’ll ever read.

  • Details:
  • Format: Hardcover
  • Trim Size: 6.5" x 6.5"
  • Page Count: 112
  • Video Run Time: 2 mins 25 secs
  • eBook Format: .epub
  • Audio Format: mp3
  • Audio Run Time: 1 hr 19 mins

Free Discussion Guides

Are you using The 100/0 Principle as part of your next training event or team meeting? Our free leader’s discussion guide is the perfect companion to the book and movie, and will help you get the most of your event. Included are discussion points and questions that will help your team focus on:

  • Understanding how The 100/0 Principle can transform both personal and professional relationships
  • Identify ingkey relationship pitfalls, and learn how to overcome them
  • Discovering how key concepts such as “all or nothing,” “awareness and choice,” and “unconditional love” can improve the strength of your personal relationships
  • And more…

About Author

AL RITTER is a management consultant and professional speaker, in addition to being an author. He is founder and president of The Ritter Consulting Group, and has consulted for the past 20 years to thousands of people across many industries in both the U.S. and overseas. Al is a leadership coach who works with CEOs, other leaders and teams committed to achieving breakthrough results in their own and their organization’s performance.

What Readers are Saying

Average Rating:
4.7 (based on 49 reviews)

16-20 of 49

Darci Tharp
07/193/2012 07/12/2012
  • 5.0
100/0 Principle
Gives simple, yet practical and easy ideas to benefit your relationships. It seems to address a lot of business relationships but can be applied to any and all. I reread it to freshen my patterns so not to slip back to old ways. I will be ordering more books!!!
    Was this review helpful? /
    Candace Caraway
    07/193/2012 07/12/2012
    • 4.0
    The 100/0 Principle
    I love the book and was very impressed at the quality of the frame, but the book fell apart immediately. The pages have all fallen out of the first half of the book so I've got loose pages & that's a little annoying. I like to keep the book in my car so I can refer back to it, but I guess the heat caused all those pages to fall out.
      Was this review helpful? /
      11/330/2012 11/26/2012
      • 5.0
      Great Read
      This is one of 3 books I got for my Team to read. It is a good read and will help us work with other teams in the company.
        Was this review helpful? /
        Carolyn Jean
        10/286/2012 10/13/2012
        • 4.0
        The 100/0 Principle
        Of course you must realize that these are the words and thoughts of Jesus in His "golden Rule:" Do unto others as you would have them do unto you{Matthew 7:12;Luke 6:31}."I believe our problem is that there are so many spoiled and selfish people in our world today that it is hard for them to think of ANYONE else!
          Was this review helpful? /
          P. Thierfelder
          09/256/2012 09/13/2012
          • 5.0
          100/0 Principle
          I'm a marriage counselor. I've shown this to couples with some success.
            Was this review helpful? /

            16-20 of 49

            What kind of abuse are you reporting?
            Please, wait...

            Need Help? Call: 1-800-900-3427 • LIVE ONLINE CHAT

            *Free standard ground shipping on U.S. orders of $50 or more and Canadian orders of $99 or more. View our Shipping Policy.

            We have made updates to our Terms of Use and Privacy Policy as of June 1, 2018 to give you more control over your personal information,
            support new data protection laws in the European Union called the General Data Protection Regulation (GDPR), and allow you to make
            more informed privacy choices when you interact with us.
            All content and design copyright © Simple Truths 2018. All Rights Reserved.
            View our Privacy Policy and Terms of Use.