My Cart

0 item(s)$0.00
You have no items in your shopping cart.


More Views

“A…universal application for personal and professional relationships.”–Thomas Morgan


As low as: $11.00

Ships worldwide

View Shipping Details
Quantity Discounts 2-10 11-25 26-100 101+
Price Per Unit $14.00 $13.00 $12.00 $11.00

Contact us for special corporate discounts at 1-800-900-3427 ext. 247 or by email.

Contact us for special corporate discounts at 1-800-900-3427 ext. 247 or by email.

product description

When all is said and done, much of life’s satisfaction comes down to the quality of our relationships. Think of all the applications in your life for good people skills.

What you’ll learn in this book can make your marriage better and greatly improve your relationships with family members, coworkers, your boss and even your friends. And since most of our satisfaction in life comes from meaningful relationships, this may be the most important book you’ll ever read.

  • Details:
  • Format: Hardcover
  • Trim Size: 6.5" x 6.5"
  • Page Count: 112
  • Video Run Time: 2 mins 25 secs
  • eBook Format: .epub
  • Audio Format: mp3
  • Audio Run Time: 1 hr 19 mins

Free Discussion Guides

Are you using The 100/0 Principle as part of your next training event or team meeting? Our free leader’s discussion guide is the perfect companion to the book and movie, and will help you get the most of your event. Included are discussion points and questions that will help your team focus on:

  • Understanding how The 100/0 Principle can transform both personal and professional relationships
  • Identify ingkey relationship pitfalls, and learn how to overcome them
  • Discovering how key concepts such as “all or nothing,” “awareness and choice,” and “unconditional love” can improve the strength of your personal relationships
  • And more…

About Author

AL RITTER is a management consultant and professional speaker, in addition to being an author. He is founder and president of The Ritter Consulting Group, and has consulted for the past 20 years to thousands of people across many industries in both the U.S. and overseas. Al is a leadership coach who works with CEOs, other leaders and teams committed to achieving breakthrough results in their own and their organization’s performance.

What Readers are Saying

Average Rating:
4.7 (based on 49 reviews)

6-10 of 49

Bettina L.
10/276/2011 10/04/2011
  • 5.0
The 100/0 Principle
I read this book in one day and I am so glad I bought it. It has really good advise in it and it can be used and applied by anyone. I know it will work - just love simple truths books.
    Was this review helpful? /
    10/303/2011 10/31/2011
    • 5.0
    The 100/0 Principle Is Highly Recommended
    I just started reading the book. So far I am enjoying it and I'm looking forward to applying what I've read in my business and personal life.
      Was this review helpful? /
      Kathleen Breault
      11/312/2011 11/09/2011
      • 5.0
      100/0 Principle
      The idea behind Al Ritter's "The 100/0 Principle" was a new concept for me, and as it turns out, a life-changing one.
        Was this review helpful? /
        Jennifer Forsberg Meyer
        11/312/2011 11/09/2011
        • 5.0
        100/0 Principle
        I've just this moment finished reading The 100/0 Principle, in one mesmerizing sitting. I am, frankly, blown away by it. It combines the wisdom of the best career consultant, the best psychotherapist/family counselor, and the core teachings of Jesus Christ or any other spiritual leader you'd care to name. A monumental achievement. My hat is off to Al Ritter.
          Was this review helpful? /
          Miguel Hernandez
          11/312/2011 11/09/2011
          • 5.0
          100/0 Principle
          I just finished reading The 100/0 Principle. I'm a high school principal and am working on relationships every day. This book is a real eye-opener!
            Was this review helpful? /

            6-10 of 49

            What kind of abuse are you reporting?
            Please, wait...

            Need Help? Call: 1-800-900-3427 • LIVE ONLINE CHAT

            *Free standard ground shipping on U.S. orders of $50 or more and Canadian orders of $99 or more. View our Shipping Policy.
            All content and design copyright © Simple Truths 2018. All Rights Reserved.