Gratitude, transparency and diligence can take your reputation from mediocre to stellar in no time. If you approach each interaction as an opportunity to forge strong ties, the benefits are boundless. Oppositely, the failure to follow through directly detracts from your value.
In The $6,000 Egg, Deb and Todd Duncan reveal that even the smallest interactions have the power to create lifelong patrons or alienate once-devoted customers. The $6,000 Egg represents the costly mistake of removing customer satisfaction from the bottom line. The teachable moments divulged throughout the book transcend industry or career level and encourages everyone to contribute. You must go above and beyond in order to get ahead.
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